Search Engine Optimisation
Search engine optimisation (SEO) is a technique to generate traffic (visitors) by making sure that your web site is found in the search engines and web directories when people search for phrases relevant to your business.
Search engine optimisation is really about making the information on your web pages 'tell' the search engines that your web site is the best for a range of topics. SEO is much more than using the key phrases a lot. The code behind the page needs to be formatted to put those key phrases into the best positions the correct number of times. Search engine optimisation also requires that you persuade other web sites to link to you. Each web site that links to you creates a 'vote' for your web site. Search engines use this ‘link popularity’, in conjunction with the content on your page to work out your page rank.
At G.E.T. we are SEO experts. We will ensure your website is found.
- We are skilled at copywriting
- We use the best search engine optimisation techniques
- We use code manipulation to make your site stand out from the rest
- Our techniques will not impact on your sales message
We know the point of your site is to sell to people not to search engines!
We ensure the best SEO coverage by placing your site into the major search engines and directories together along with a wide range of smaller systems relevant to your area.
Please note we do not use an automatic, bulk submission system. We put your web site into the search engines manually to guarantee a position. If a company is quoting you submission to x hundred search sites please ask how many they guarantee to place you in. Many search engines ignore bulk placements.
Along with search engine marketing (SEM) search engine optimisation requires close cooperation with you. Together we need to find out what the market is searching for in your area and then build this into your design.
If you’d like G.E.T. to look at SEO and SEM for you please contact us.
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