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| The 7-Point Email Marketing Checklist Getting ready to kick-off an email marketing campaign? Alyssa shares the top 7 items on her email marketing checklist. Related Posts5 Crucial Email Marketing Tips Get It Read: 7 Tips for Writing Better Email Subject Lines How to Build an Email Marketing List Related posts brought to you by Yet Another Related Posts Plugin. |
| Email marketing for small business Building an email list for your business gives you a powerful way of pulling people back into your website to show them new features and offers. |
| Avoid Email Overload With GMail’s Priority Inbox Google is rolling out "Priority Inbox" to all GMail users. Craig explains how it works and how it could save you from email overload. Related PostsHow I Fought Back Against Email Overload Have You Reached Email Account Overload? New GMail System Helps Prevent Email Embarrassment Related posts brought to you by Yet Another Related Posts Plugin. |
| Online marketing guide - get started on the web Get a quick, no nonsense guide to making a success of your website and onloine marketing campaign |
| How I Fought Back Against Email Overload Alyssa looks at one of the biggest problems she has with email -- the distraction factor -- and shares her solution for taking back control and putting email in its place. Related PostsHave You Reached Email Account Overload?Tips for Managing Communication OverloadWebmail Security Breaches Continue |
| Tory MP hides official email address in bid for privacy Dominic Raab has had his official email address removed from the Government’s website in an attempt to stop ‘nuisance’ lobby groups contacting him. |
| Recession Survival Tips For Online Businesses In a recession, companies go one of two ways: either they become the cautious cat, adopting a wait-and-see attitude, spending carefully on their marketing and less overall, cutting back, or they become the ferocious lion, bold, taking advantage of their competitors' caution to seize opportunities in the tough market.Whatever your approach, remember that Web marketing is a great investment during a recession. Online marketing, though a short-term endeavor, is quick to set up, measurable and, as a result, easily optimizable. It can be infinitely better than a lock-in marketing strategy or partnership, especially in a poor economic climate.Here are three Recession “R”s, to help your business take advantage of online marketing in this challenging time. Rework, Revisit, Reach Out: let's take a closer look at survival tips and strategies for online marketing. |
| Search engine marketing SEM for small business Search engine marketing is more direct than search engine optimisation. With SEM you pay to be found in the search engines using pay per click or banner advertising. |
| Google prioritises Gmail inbox The search giant is attempting to improve its popular email service with automatic prioritisation. |
| Google enables phone calls from Gmail In a bid to move into the VoIP market, the internet search giant will be enabling phone calls to be made from its email service. |
| Millions of legitimate emails getting blocked by ISPs Internet service providers (ISPs) are blocking millions of legitimate emails, an email delivery company has claimed. |
| Google Adds Free Telephone Voice Calls to GMail You can now call a standard land-line telephone from your GMail account. The free service is being rolled out to US customers, but Craig reveals a loophole which may allow international usage. Related Posts7 Free Teleconference Services New GMail System Helps Prevent Email Embarrassment 10 of the Best Free Webmail Services Related posts brought to you by Yet Another Related Posts Plugin. |
| Developing a successful online marketing strategy for your business Understanding what you want to achieve and how you intend to do it is the first step in devloping online success. This is much more than simply stating that you want more business. |
| Affordable website design and search engine optimisation for small business We take pride in being able to offer you a full website design service. This is much more than just building you a pretty site. We believe that the more you understand about how the web fits into your overall marketing strategy the more you will get from it. To this end we |
| iPhone Basics: Memory Management Do you want to get started on iPhone development? One of the first things you will stumble upon is memory management. But don't worry, Andrew explains why it is necessary and how how to allocate and release objects correctly. Related PostsA List of Realistic Email Management Strategies That Just May Work Announcing a New Series on Business Start-up Basics How to Identify an Apple iPhone, iPod or iPad Visitor to Your Website Related posts brought to you by Yet Another Related Posts Plugin. |
| 21 Market Research Tips Alyssa continues her focus on market research with 21 tips for conducing effective market research and making sure the time, energy and money you're investing is well spent. Related Posts23 Tips for Conducting a Successful Teleconference How to Revamp Your Marketing Perspective Three Insider Tips for Approaching Corporate Clients Related posts brought to you by Yet Another Related Posts Plugin. |
| Will You Use ShareThis for Social Media Analytics? ShareThis adds a new analytics feature to their standard sharing button. Alyssa looks at the new functionality and asks: "Will you use ShareThis for the social media analytics?" Related PostsHow to Create a Personal Social Media Policy 7 Blogs for Keeping Up with Social Media News 8 Social Media Marketing Tips for Companies Related posts brought to you by Yet Another Related Posts Plugin. |
| SitePoint Podcast #72: Web Video and Social Media with Gregory Ng and Wayne Sutton This week, Patrick O’Keefe, Stephan Segraves, and Brad Williams interview Gregory Ng, the Frozen Food Master at Freezer Burns, a popular web video show focused on frozen food reviews that can be found at freezerburns.com, and Wayne Sutton, the Business Development and Marketing Strategist at TriOut, a geolocation based startup that’s focused on the Triangle area of North Carolina. Related PostsSitePoint Podcast #10: The Rainbow of Social MediaSitePoint Podcast #37: Social Media: The Bad and the UglySitePoint Podcast #59: Speaking of Fail |
| Blogging For Web Designers: Editorial Calendars and Style Guides A few years ago, you might not have pointed out during a meeting with a potential client that you maintained a blog. Over time, though, blogs have evolved from the being a personal hobby to a serious work tool. In fact, today, web designers are supposed to know much more than just how to design and build websites. Customer's expectations have increased, and unless you are in position to choose your favourite clients, meeting them requires hard work. Hence, it's important to keep learning about the variety of design-related fields every single day — be it marketing, psychology, business, copywriting, publishing or blogging. This article doesn't cover "traditional" web design discipline as we know it, but goes a bit beyond it, exploring various writing, blogging and online publishing strategies. Apart from that, we present some useful writing style guides that may help you educate your clients on their copy for their upcoming project. |
| Business Card Design Starter Kit: Showcase, Tutorials, Templates Professionals in any field should always keep business cards on them because you never know when you'll meet a potential client, partner or like-minded person. Despite their small size, business cards are one of the most powerful and handiest marketing tools. Not only do they create a link between you and your new contact, they’re also a quick way to give a great first impression. Business cards promote your skills and achievements and serve as a little container for big ideas. Don't underestimate the process of designing business cards; a well-made card does not just share your contact details: it generates further sharing and buzz. Like any self-promotion tool, designing a business card requires solid brainstorming and careful implementation to get the best effect.This post targets a diverse audience. It features a collection of remarkable business card designs that could help you in your search for creative ideas. The round-up of fresh tutorials and business card templates further down might come in handy for those who don’t have the skills or experience to design their own. |
| Craft An Irresistible Price For Your Web App By Focusing On Your Users Price influences behavior. In order to craft an excellent user experience, the price — and how your users interact with that price — must be central to the development of the product, especially applications. No user will welcome an application if the cost is prohibitive. This makes price every bit as important as design, information architecture and wireframing, and it goes deeper than just getting people to click “Buy.” By focusing on users in setting and maintaining a price, you will increase revenue, lower overhead and, most importantly, significantly improve the user’s (read customer’s) experience. For just about a year now, between designing and developing client’s websites, I have been running a little app that I created with co-workers. In that time, we have launched, added features, raised the price, added more features and just now begun the early stages of marketing the product. So far, we have done all of this without borrowing a cent, and we have managed to at least cover our costs, if not generate some modest profit. I have no doubt that this success comes from our choices of model and price point.This article is not about “How to price your app.” There are plenty of good resources for learning how to find the right number. Pricing for use is a framework for continually adjusting your price, when needed, to suit your profit goals and the experience of your users. |
| Craft An Irresistible Price By Focusing On Your Users Price influences behavior. In order to craft an excellent user experience, the price — and how your users interact with that price — must be central to the development of the product, especially applications. No user will welcome an application if the cost is prohibitive. This makes price every bit as important as design, information architecture and wireframing, and it goes deeper than just getting people to click “Buy.” By focusing on users in setting and maintaining a price, you will increase revenue, lower overhead and, most importantly, significantly improve the user’s (read customer’s) experience. For just about a year now, between designing and developing client’s websites, I have been running a little app that I created with co-workers. In that time, we have launched, added features, raised the price, added more features and just now begun the early stages of marketing the product. So far, we have done all of this without borrowing a cent, and we have managed to at least cover our costs, if not generate some modest profit. I have no doubt that this success comes from our choices of model and price point.This article is not about “How to price your app.” There are plenty of good resources for learning how to find the right number. Pricing for use is a framework for continually adjusting your price, when needed, to suit your profit goals and the experience of your users. |
| Affordable website design for small business Your website is the core of your online presence. Quality information and ease of use are key to success, pretty pictures make the best even better but can't save a badly planned site. |
| Search engine optimisation (SEO) for small business Search engine optimisation (SEO) is a technique to generate traffic (visitors) by making sure that your web site is found in the search engines and web directories when people search for phrases relevant to your business. |
| How to Choose a Website Designer There's a wide range of website design services out there. Find out what you need to know and ask to find the right debeloper for you. |
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